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Public Relations

Add a public relations minor to gain key strategic communication skills needed in almost all professions. Our hands-on public relations minor equips you with the basic knowledge & skills to develop, manage, & implement strategic communication for organizations & their stakeholders.

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Public Relations

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Degree Level
Minor
Delivery
In Person / In Person
Credit Hours
18 Total
Careers
Managers
Public Relations students at EIU

Why Study Public Relations at EIU?

  • Experiential learning inside & outside of the classroom: Our faculty integrate active learning assignments, and you can join our student-run PR firm, Panther Communication, to gain experience and build your portfolio from day one.
  • Gain strategic communication skills and expertise needed in any profession
  • Supportive faculty who are award-winning educators and highly committed to your learning, growth, and success.
  • The minor is tied to one of only a few stand-alone public relations majors in the State of Illinois with a large selection of public relations classes informed by the profession.
  • Curriculum designed to easily combine the minor with any major.
"I didn't expect to get real experience this early, but by my sophomore year I was already working on projects that felt like actual marketing work. It made me feel confident that I'm ready for what comes next."
Alex Wilcoxon
Marketing | Junior
Alex Wilcoxon, Marketing at EIU

Hands-On Experience

  • Join our student-run PR firm Panther Communication and work with real clients from day one.
  • Complete internships for course credit as part of your public relations electives.
  • Enhance your professional development by joining our chapter of the Public Relations Student Society of America (PRSSA).
  • Develop public relations campaigns & content as part of your coursework in classes such as Public Relations and Content Creation, Public Relations Campaigns, and Strategic Messages and Influence, among others.
  • Study abroad at one of our partner universities.
Explore Courses
Hands-On Experience, Public Relations students at EIU

What You'll Learn

A public relations minor prepares you to manage public communication and relationships with various stakeholders in any industry and sector (including forprofit and nonprofit organizations), a skill needed in almost all professions. In your PR classes, you will learn how to design and implement strategic communication and campaigns to help organizations succeed and make a difference.

View in Catalog
$58,000
Median Salary 4 Years After Graduation

Career Outcomes

  • Regulatory Affairs Managers
  • Compliance Managers
  • Loss Prevention Managers
  • Wind Energy Development Managers
  • Web & Digital Interface Designers
  • Video Game Designers
  • Communications Teachers, Postsecondary
  • Marketing Managers
  • Advertising & Promotions Managers

Career Insights

Job Outlook ★ Bright Outlook Grow Rapidly · Openings
Preparation Needed Considerable (4/5)
Personality Fit Enterprising

Connect With Us

Matt Gill
Department Chair
mjgill@eiu.edu
Buzzard Hall 2542
217-581-6003
Matt Gill Message Matt

Message Matt

or email mjgill@eiu.edu directly
Claudia Janssen Danyi
Professor
cijanssen@eiu.edu
2544
217-581-6003
Claudia Janssen Danyi Message Claudia

Message Claudia

or email cijanssen@eiu.edu directly
Billy Panther
Head of Panther Pride
Old Main
217-581-2223
Billy the Panther Message Billy

Message Billy

or email billy@eiu.edu directly

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